Laura Yellig holds a unique and diverse perspective from over 25 years of management and executive leadership experience in the petroleum industry. As President and Chief Executive Officer of PetroCard Inc, the premier provider of commercial fleet fuel, lubricant and bulk fuel management solutions in the Northwest, Laura has led the company through transformational change and growth, establishing a platform and vision for the future of commercial fuels. Laura has inspired growth in people, processes and strategies in business segments ranging from the refinery to the end consumer. Before PetroCard, Laura enjoyed eighteen years in operations, sales and executive leadership roles for Shell Oil where she spearheaded the implementation of a national automated inventory management and centralized dispatch operation for Shell’s more than 5000 direct delivered service stations, professionally managed a portfolio of over 40 joint venture pipeline entities, and implemented Shell’s retail-to-wholesale channel strategy transition. Laura also gained valuable work and life perspectives as Vice President of Alaska Petroleum Distribution for Crowley Maritime. Laura drives a culture that emphasizes strong values and high performance and is adamant that employees maintain a constant perspective on the footprints we leave and the reasons we work. She holds a bachelor’s degree in Business Administration (Operations Management and Logistics) from New Mexico State University and a Master of Business Administration from Rice University. Laura’s most cherished accomplishments include her intentional approach to career choice and development, navigating life’s opportunities with her husband of over 20 years, and enriching her view of the world through the eyes of two truly inspiring children.